In today’s business climate, digital marketing is more important than ever. With studies showing that 75% of marketing teams have increased credibility and trust in their business through various digital marketing tactics, it’s clear that a solid digital marketing strategy is critical to success. But when it comes to identifying the right digital marketing mix for your business, you need to know what to look for, and the BBB team is here to help.
Whether you’re a small business owner just getting started in digital marketing or a seasoned marketer looking to take your strategy to the next level, identifying a digital marketing mix that works for you is critical to your success. .
Rick Walz is the president and CEO of the Better Business Bureau Serving Northern Indiana, which serves 23 counties in the northern part of the state.